Hockey umpire exploring features of our watch app with our developers, Harry and Ethan.

Our Mission

Our Mission: To provide the most trusted and accessible Game Management System to help make sport happen.

We started Who’sTheRef.com in 2009 having been involved in sport for many years prior. We know the pain points. We know barriers. So we built a platform to handle the nitty-gritty and make your life easier. No matter the sport, no matter the level, no matter what the scale, we make sports management a breeze focusing on what matters most: the game.

Our Values

Everyone at Who’sTheRef.com works hard so you don’t have to. Fuelled by our mutual love for sport, our Values help us deliver on the promise of our Mission:

Authenticity: We say what we mean and do what we say. We are not out to bore you with jargon or sell you something you do not need. We respect you, we respect each other and we respect the game.

Agility: Like all top athletes, we are always training to improve what we do and how we do it. Every mistake is the chance to learn. Every problem the chance to innovate. Every success the chance to celebrate. That’s how we stay ahead of the game.

Team Spirit: Teamwork is the bedrock of achievement on and off the field. Every member of our team is valued for the expertise they possess and the unique perspectives they bring to WhosTheRef. We are invested in each other because that is how we win. Teamwork makes the dream work.

Passion: We love sport and the value it brings. It fosters community, enthusiasm, opportunity and development for millions of people around the world. So we are doing everything we can to make sport more accessible and ensure the games go on for everyone.

Man standing in a field holding a cricket bat